Studies Find More Students Cheating, With High Achievers No Exception

In "Studies Find More Students Cheating, With High Achievers No Exception" Richard Perez-Pena illustrates that there is an high average number of students that are cheating over tests and even the highest achievers fit right into the group with them.
One example that supports this topic is included in the article which exports state "cheating has simply become easier and more widely tolerated, both schools and parents have failed to give students strong and repetitive messages about what is allowed and what is not". 
Another example in the article is stated from Donald L. McCabe, he states "there have always been struggling students who cheat to survive, although the students that are at the top tend to cheat more so that they could succeed".
I think that this topic occurs very generally in society today, because many people that are failing, always tend to lean on the "smartest person in the class" to give them all of the answers. Although what people don't realize is that it is easy to figure out who cheated off of who and who let this cheating occur.
This topic reminded me of a time when i was in middle school and one of the students next to me wanted me to help him with the PSSA. What he failed to realize is that some of the stuff he may know, i may not know, and cheating isn't the answer.
This topic also made me realize that teachers and parents need to be more strict on what they tell their students or children so that they can let the information process through their heads and understand that cheating isn't the right answer.